Email Marketing Explained

What is email marketing? Email marketing is a form of advertising by sending information to a potential client via email. Email marketing has grown in popularity and preferred by many businesses verse traditional mail advertisements. An email marketing campaign is much cheaper  than traditional mail marketing since the advertisement does not require any printing material and sending an email is virtually free. Marketing through email is a great way to get customers to your website, links can be placed inside an email leading customers to a specific page while providing useful information back the business. The most important component of a successful email marketing campaign is gathering a good list of email address. It is crucial to send emails to people who actually care or have signed up to your email list. Sending advertisements to any email address is considered spam and can have a negative impact on your business and credibility. It is also very important to add an unsubscribe link to every email sent, this offers the client to opt out or not receive any future emails. If you want to start an email campaign for you business contact us today!

Reach the billions of people online - through email marketing!